Large Group Discount Policy
A. Eligibility for Group Discounts
- Minimum Group Size: A minimum number of participants (e.g., 5-10 people) must join at once for a large group discount to apply. This can be adjusted based on your platform's goals.
- Group Type: The group can consist of medical students from the same year, class, or institution, or a group of recent medical graduates looking to access the platform's benefits together.
- Verification: Group membership might need to be verified (e.g., using a unique code, institutional email addresses, or shared study group names) to ensure all participants are eligible.
B. Discount Structure for Groups
- 5-9 members: 10% discount
- 10-19 members: 15% discount
- 20+ members: 20% discount
- The discount may apply to the first year or entire service duration.
C. Special Group Benefits
- Group Leader Incentive: The organizer or "leader" of the group may receive additional perks or a higher discount (e.g., 50% off for organizing 20+ members).
- Exclusive Access or Content: Groups that sign up together may be given access to exclusive webinars, special resources, or a personalized training session for group members (e.g., a clinical skills session, Q&A with experts).
- Free Months/Extended Trial: For very large groups (e.g., 50+), group leader will receive a 100% or an extended trial period for all new members, or additional value-added perks such as premium content.
D. How to Redeem Group Discounts
- Referral or Group Code: The group leader receives a unique referral or group discount code to share with others. Members must use this code at checkout to access the group rate.
- Online Registration: The group can register together via a dedicated landing page, where they can enter the group code and make a bulk payment if needed.
2. Social Media Promotion Policy
A. Social Media Engagement Criteria
- Encourage students or graduates to share their experience with the platform or service on social media platforms (e.g., Instagram, Twitter, Facebook, LinkedIn) in exchange for rewards.
- Engagement Requirements: To qualify for the promotion, participants must complete one or more of the following actions:o Post about the service on social media using a specific hashtag (e.g., #MedStudentPerks, #MyMedJourney).o Tag the service's official account in their post.o Share a testimonial, success story, or experience related to the service on their platform (can be a post, story, or video).o Share an invite code or referral link to encourage peers to sign up.
B. Social Media Promotion Rewards
- Discounts for Social Media Posts: Participants can earn a 10-20% discount on their subscription by sharing a post or story that tags the platform and uses a unique campaign hashtag.Example: Post a story on Instagram about how the platform has helped you with your studies or clinical skills, and receive a 10% discount. Share a testimonial video on Twitter or LinkedIn, and earn a 15% discount.
- Exclusive Offers for Social Media Influencers:o Medical students or graduates with a significant following (e.g., >500 followers) on platforms like Instagram, YouTube, or LinkedIn can become brand ambassadors. They may receive higher discounts or even free access to the platform for a specific period (e.g., 6 months or 1 year) in exchange for regular posts and engagement.o Ambassadors can also be offered special gifts such as branded merchandise, medical resources (e.g., textbooks), or exclusive access to premium content in exchange for their promotion.
C. Social Media Challenges and Contests
- Social Media Contest: Run monthly or quarterly contests where participants can win prizes or additional discounts based on their social media engagement. This can include:o "Best Review" Contest: A reward for the best or most creative post/testimonial about the service.o Referral Challenge: A challenge where participants who refer the most people to the platform via social media links or codes can win a special prize e.g., a free year of membership subscription, a paid USCE, or access to a specialized course (ERAS mentorship).
D. Hashtags & Campaigns
- Create branded hashtags for your campaign, making it easy to track engagement and submissions (e.g., #MedGradDeals, #MedStudentGrowth, #FutureDoctors). This will also help your brand gain visibility on social media platforms.
- Example Campaigns:o #MedJourney2024: A campaign encouraging medical students and graduates to share their experience or vision for their medical careers, offering discounts for participation.o #MedStudentLife: A fun campaign inviting students to share their medical school challenges, tips, and triumphs, with a chance to win discounts or other rewards.
3. Combining Group Discounts with Social Media Promotion
A combined Group + Social Media Promotion can be particularly effective for large groups of students who are engaged on social media and want to save on their subscriptions:
- Example:o A medical school class (group of 15) signs up for the service using a group discount code, receiving a 15% discount on their subscriptions.o In addition, each member posts about the service on their social media (tagging the platform and using a hashtag like #MedClass2024) to receive an additional 10% discount, bringing their total discount to 25%.
4. Terms & Conditions
- Referral Tracking: Discounts for social media promotions and group sign-ups will be tracked through referral codes or links to ensure that they are applied correctly.
- Social Media Content Ownership: All posts, stories, and content shared by participants should follow the platform's terms of service regarding content ownership, and participants should grant the platform permission to repost or share their content.
- Non-Transferability: Discounts earned through social media promotions or group sign-ups are non-transferable and are meant for the original users.
- Multiple Promotions: Social media promotions can typically be combined with group discounts, but may not be included with other offers unless explicitly stated.
- Expiration: Social media promotion discounts may have expiration dates (e.g., 1 month after posting), and group discounts may only apply during the initial sign- up period or specified promotional window.
Group Referral Discount Policy for Medical Graduates or Students
1. Overview of the Policy: The group referral discount policy is designed to reward both the existing members (referrers) and the new members (referees) when the new member subscribes to the service, product, or platform. The policy is particularly beneficial for educational or professional networks catering to medical students, graduates, and healthcare professionals.
How the Group Referral Discount Works:
A. Eligibility:
- The policy applies to both current subscribers (medical students or graduates) and new members joining the platform through a referral link.
- Referral discounts are available for individual members who refer others and for groups of students or professionals that subscribe together.
B. Referral Discounts for Individuals:
- Referrer Discount: Existing members (referrers) will receive a percentage discount (e.g., 5%-10%-20% up to 50%) on their next renewal or subscription fee for each successful referral.
- Referee Discount: The new member (referee) will receive a discounted subscription rate (e.g., 5%) for their first year or the initial subscription period.
- If a medical student (referrer) refers a fellow student (referee) to join the subscription service, both receive a 5% discount on their respective subscriptions.
Example:
C. Group Discounts for Collective Subscriptions:
- Groups of students or graduates who sign up together (e.g., a class, department, or a study group) are eligible for a larger group discount.
- The group discount applies once a certain number of members have signed up using a unique group code or referral link. The larger the group, the higher the discount.
- 5+ members: Each group member gets a 10% discount.
- 10+ members: Each group member gets a 25% discount.
- 20+ members: Each group member gets a 50% discount.
- The discount applies for the duration of the subscription (e.g., 1 year) or until the next renewal.
Example:
3. How to Refer and Redeem Discounts:
A. Referral Process:
- The referrer receives a unique referral link or code.
- The referrer shares the referral link/code with others who are eligible to join (e.g., classmates, colleagues, or peers).
- The referee uses the referral link/code when signing up for the subscription service.
- Once the referee successfully subscribes and pays for the service, both the referrer and referee receive their respective discounts.
- For group sign-ups, the group organizer (or a designated leader) provides the group with a unique referral code to be used by all members when joining.
B. Tracking Referrals:
- All referrals are tracked automatically via a dedicated system or referral platform that records when a new member signs up using a referral link or code.
- Group referrals can also be monitored via a unique group code that ensures all members get the correct group discount.
C. Discount Redemption:
- Referral and group discounts will typically be applied to the next subscription renewal or upfront payment, depending on the platform’s billing cycle (i.e. Quarterly or annually).
- Discounts may be applied either as a fixed dollar amount or a percentage off the regular price.
- If a medical student or graduate refer multiple people, they may accumulate multiple discounts (e.g., 5% off per referral, up to a 100%).
Terms & Conditions
- Referral limits may apply.
- Group size requirements must be met.
- Discounts are non-transferable.
- Referral discounts may only be valid for a specific period (e.g., for the first year of subscription) or until the next subscription renewal.
- Group discounts apply only if all members of the group are valid (e.g., students or graduates of a particular institution) and meet the criteria set by the platform.
- Both referrer and referee must have an active account in good standing (i.e., no past due payments or violations of terms of service) to redeem their discounts.
- Referral and group discounts have no cash value and cannot be exchanged for money or other benefits.
- If a subscription is canceled or refunded before use, the referral discount may be voided.